Sorry NRA snowflakes: sporting goods store that destroyed assault rifles had a great first quarter

Mike Mozart / Flickr Dick x27 s Sporting Goods...
Mike Mozart / Flickr

After the Parkland, Florida, school shooting, Dick’s Sporting Goods took proactive steps, first announcing they would stop selling “assault-style weapons” while raising the minimum age of purchase from 18 to 21. Then they took the added step of telling the world that they would be destroying the guns they had pulled from their shelves. Since that time they’ve hired a lobbyist to go to Washington and push for gun safety legislation. NRA officials and right-wing asshats everywhere crowed that this was the end for Dick’s Sporting Goods. Well, according to Business Insider, Dick’s Sporting Goods is having a very good Wednesday after their first quarter earnings came in positive.

Dick’s Sporting Goods is surging, up 21.23% early Wednesday, after reporting solid first-quarter earnings and guidance.


Dick’s sees 2018 full-year earnings-per-share of between $2.92 and $3.12, well ahead of its previous outlook for $2.80 to $3.00. The retailer expects to open 19 new stores over the course of the year.

Dick’s shares are up 28% this year.

Dick’s made the right decision, and while Second Amendment “patriots” have attacked the store, calling for boycotts and snarkily telling the Twitterverse that Dick’s Sporting Goods stores were being run into the ground by idiots, the ownership of Dick’s seems to be moving the ship forward. Guns are big business but they don’t have to be your only business—unless, of course, you are the NRA.

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Businesses last that treat their customers with respect, and don’t lie to them.